Permanent
Malaysia, Prosperity Tower A, jakarta
1-3 Years Experience
SGD 233-3,043 / Month
On-siteWe are seeking a strategic and hands-on Digital Marketing Specialist to plan, execute, and optimize multi-channel digital campaigns that drive awareness, engagement, and conversions. In this role you will collaborate with creative, product, and analytics teams to develop data-driven marketing initiatives, manage paid and organic channels, and continuously improve campaign performance using insights and A/B testing. This position is ideal for a proactive, adaptable marketer who enjoys measuring impact and scaling successful tactics.
Key responsibilities:
- Plan, create, and manage paid search, display, social, and remarketing campaigns to meet acquisition and revenue goals.
- Develop and implement SEO and content strategies to increase organic traffic and improve search visibility.
- Write and optimize high-performing ad copy, landing pages, and email campaigns; coordinate with designers and content creators.
- Monitor campaign performance using analytics tools, prepare regular reports, and provide actionable recommendations to stakeholders.
- Conduct A/B tests and conversion-rate optimization to improve user journeys and campaign ROI.
- Manage marketing automation and email segmentation to nurture leads and drive customer retention.
- Stay current with industry trends, channel best practices, and competitor activity; propose innovative tactics to grow channels.
Requirements and qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- 2+ years of hands-on experience managing digital marketing campaigns across paid search, social, and email channels.
- Proficiency with analytics and advertising platforms (e.g., Google Analytics/GA4, Google Ads, Facebook Business Manager) and marketing automation tools.
- Strong analytical skills with the ability to interpret data, track KPIs, and translate insights into tactical improvements.
- Solid copywriting and content creation skills; familiarity with basic HTML/CSS and content management systems is a plus.
- Experience with SEO best practices, keyword research, and on-page optimization.
- Excellent communication, project management, and cross-functional collaboration skills; detail-oriented and deadline-driven.
What the company offers:
- Competitive salary and comprehensive benefits package, including health, dental, and retirement plans.
- Flexible work arrangements and a hybrid-friendly culture that supports work-life balance.
- Opportunities for professional development, training, and career growth within a supportive, inclusive team.
- An open, collaborative environment that values diverse perspectives and continuous improvement.
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We make HR human-first — thoughtful processes, smart tech, and teams that genuinely care about helping people thrive at work.
Our solutions are practical, creatively applied, and designed to deliver measurable outcomes for both clients and colleagues.
We're recognised among Singapore’s best-managed companies and combine disciplined operations with a curious, continuous-improvement mindset. That mix creates clear career pathways, transparent leadership, and the everyday collaboration that sparks better ideas and real results.
If you care about craftsmanship, learning, and impact, you’ll feel at home here. Join us to shape the future of work — practical, people-first, and deliberately well-run.
